The Frigor sign from Chocolat Cailler is far more than just an advertising motif. It is a significant piece of Swiss design history and a coveted collector's item. The iconic sign was designed by Leonetto Cappiello, one of the most important poster artists of the early 20th century. Cappiello is considered the father of the modern poster. His work is characterized by clear contours, vibrant colors, and artistic refinement, making the Frigor sign a true work of art.

The uniqueness of the original Frigor sign

The original Frigor enamel sign is extremely rare. Only two examples of this outstanding quality are known worldwide. This makes it one of the most valuable objects in the world of antique enamel signs. The elaborate craftsmanship, particularly the so-called sugar-glaze enameling, gives the sign not only its brilliant color intensity but also a unique tactile quality. This technique, which is rarely used today, makes the sign an incomparable work of art.

Record price at auction

The rarity and artistic significance of the Frigor sign are also reflected in its market value. At one auction, such a sign sold for €84,000. Including additional auction fees, the total price exceeded €100,000. This amount sets a new record for antique enamel signs and underscores the enormous appreciation that collectors and enthusiasts have for this exceptional piece.

Reproductions as an attractive alternative

Although the original is so precious and rare, you don't have to miss out on the flair of Frigor design. High-quality reproductions capture the beauty and charm of the original while being significantly more affordable. This means every design lover can enjoy a piece of Swiss advertising art without having to dig deep into their pockets.

Please note: Unfortunately, we do not carry original Frigor signs in our shop. Instead, we offer carefully crafted reproductions that authentically reflect the iconic design while being easy on your wallet. Discover this wonderful alternative and bring home a piece of Swiss design history.